• Investor deck

    Our Own Ad Store - Pitch Deck
    OUR OWN AD STORE

    Stop Scrolling.
    Start Selling.

    We turned the smartphone, the device destroying attention spans, into a full-service digital ad agency that gig workers carry in their pocket.

    Every product. Every transaction. Every client meeting. From the same phone they used to waste 6 hours a day on.

    OUROWNADSTORE.COM
    THE WORKFORCE PROBLEM
    4.5 hrs

    Average daily smartphone screen time, mostly social media

    Millennial, Gen Z, and working-class Gen X laborers are addicted to social media mobile apps. It is harming their mental health.

    States are suing Meta for the damage Instagram and Facebook have done to young people. An entire generation is addicted to consumption on a device that could be used for production.

    78M

    Americans doing gig or freelance work

    While apps like Uber and DoorDash have tapped into advanced mobile users to provide services, this often is not the solution for these workers to improve their livelihoods.

    They're advanced mobile users with no upward path.

    THE BUSINESS PROBLEM
    50-75%

    Markup on digital ads by traditional media companies

    Newspaper, phonebook, cable, and outdoor companies are hemorrhaging revenue on legacy products. To survive, they resell digital services at massive markups.

    These reps often do not use the digital services personally and don't understand them.

    10-20

    Max clients a local digital agency can manage before service collapses

    If an SMB chooses a local digital agency, they often can't scale beyond 10-20 clients, creating poor customer service models.

    The talent pools managing campaigns are often on social media too much themselves, unable to focus, execute, or call customers back.

    THE SOLUTION

    The Phone Is Also the Solution.

    OurOwnAdStore.com is a fully functional mobile advertising agency that W9 contractors add to their iPhone or Android home screen.

    By attending Google Meet video meetings, gig laborers are trained to become professional Digital Marketing Consultants (DMCs).

    They don't log into ad platforms. They don't set up campaigns. They don't manage fulfillment.

    They just do the transaction.

    Same phone. Different life.

    This Is the Entire Agency on a Phone

    Watch a DMC navigate the platform, browse products, and process an order, all from a single mobile bookmark.

    Phone Displaying Our Own Ad Store

    No App Download

    DMCs add OurOwnAdStore.com to their home screen. Works like an app. It's just a bookmark.

    Browse, Select, Checkout

    Google Ads, billboards, streaming TV, and IT security, all browsable and purchasable in minutes.

    Transaction on the Spot

    PayPal checkout processes the order immediately. The DMC earns commission. Vendors fulfill.

    Same Phone. Different Purpose.

    Where Instagram used to be, there's now a full-service digital ad agency generating income.

    HOW IT WORKS

    Three Steps. One Phone.

    1

    Replace the Scroll

    A DMC adds OurOwnAdStore.com to their phone's home screen. Where Instagram used to be, there's now a full digital ad agency.

    2

    Meet the Client

    The DMC walks into a business, sends a text, or joins a Google Meet. They present solutions from their phone and process the order on the spot.

    3

    We Deliver

    Vendor partners fulfill the campaign: Google Ads, billboard placement, streaming TV, IT security. DMC earns commission.

    No office. No login. No campaign setup. Just sales.

    PRODUCT SUITE

    Everything a local business needs.
    All sellable from a phone.

    THE AD STORE Starting at $275/mo
    • ✓ Google & YouTube Ads: $625
    • ✓ TikTok Ads: $625
    • ✓ Facebook & Instagram Ads: $565
    • ✓ Snapchat Ads: $625
    • ✓ OTT / Streaming TV: $625
    • ✓ Digital & Static Billboards: $625
    • ✓ Lead Intelligence: $50
    IT SECURITY Starting at $175/mo
    • ✓ Network Security Assessments
    • ✓ Data Protection & Backup (5TB+)
    • ✓ IT Help Desk Solutions
    • ✓ Endpoint Protection
    • ✓ Server Monitoring
    • ✓ Compliance & Reporting
    • ✓ Gold + Security Cyber Package
    MARKET OPPORTUNITY

    Total Addressable Market

    TAM
    $31B

    U.S. digital advertising for private companies under 250 employees with proven digital ROI.

    SAM
    $360M

    B2C: Home Services, Auto, Restaurants, Travel, Legal, Medical.
    D2C: Health, Beauty, Fashion, Food

    TARGET
    $100M

    Annual Spend by Tier

    Standard SMB

    $12,000 /year

    Marketing-Forward SMB

    $60,000 /year

    Top Tier (Law, Auto, Medical)

    $600,000 /year

    BUSINESS MODEL & UNIT ECONOMICS

    Local Business

    $2K ad spend

    $500

    /month

    Regional Business

    $10K ad spend

    $2,500

    /month

    IT Security

    1-5 computers

    $175

    /month

    Revenue Per DMC

    ~$200K/yr

    Blended portfolio of all client types

    Fixed Operating Costs

    Google Workspace$216/yr
    Google Domains$24/yr
    Strikingly Platform$240/yr
    Apollo.io$600/yr
    TOTAL$1,080/yr
    Under $100/month runs this entire agency.
    CAPITAL EFFICIENCY

    We built a fully operational digital ad agency for under $100/month in fixed costs.

    $90

    per month total operating cost

    Google Workspace$216/yr
    Google Domains$24/yr
    Strikingly$240/yr
    Apollo.io$600/yr
    Total$1,080/yr

    Zero Overhead Model

    • ✓ No commercial real estate
    • ✓ No in-house campaign ops staff
    • ✓ No app development or maintenance
    • ✓ No inventory
    • ✓ No salaried salespeople

    DMCs are W-9 contractors using their own devices. Campaigns fulfilled by vendor partners. Every dollar invested goes directly to scaling the sales force and the product.

    GO-TO-MARKET STRATEGY

    Six Channels. One Phone.

    DIRECT SALES

    DMCs use calls, emails, texts, in-person meetings, and Google Meet, all from their phones. 80% of new business from cold outreach.

    REFERRALS

    20% of new business from referrals. Satisfied clients introduce DMCs to other business owners.

    CONTENT MARKETING

    Website, blogs, email/text campaigns, presentations, one-sheets, business cards, all provided to DMCs.

    SOCIAL CHANNELS

    Every social channel utilized for prospecting and personal brand building. They already live on these platforms.

    INFLUENCER MARKETING

    Top DMCs won't have time to post. They'll be in meetings. That contrast recruits the next wave.

    PARTNERSHIPS

    Vendor partners refer overflow accounts: Hoth, Waterbear, Vibe, Adomni, Convirza, Blazeo, Automates, Google.

    COMPETITIVE LANDSCAPE

    Why Not the Alternatives?

    Feature Traditional Media Local Agency DIY Platforms Our Own Ad Store
    DIGITAL MARKUP 50-75% 20-40% 0% (no help) Fair pricing
    ACCOUNT MGMT Rep sells, doesn't manage Maxes at 10-20 Automated, no human Vendor-managed at scale
    SALES CHANNEL Legacy reps Founder sells Self-serve Hundreds of mobile DMCs
    SCALABILITY Shrinking workforce Can't grow past founder Infinite but impersonal Each DMC = new market
    DIGITAL FLUENCY Don't use the products Usually competent Platform-only Grew up on these platforms
    THE PHONE A phone call tool Project mgmt tool An ad dashboard THE ENTIRE BUSINESS

    Competitors are stuck in old models. We stopped scrolling and started selling.

    TRACTION & SCALE MODEL
    10

    DMCs

    $2M /year

    100

    DMCs

    $20M /year

    200

    DMCs

    $40M /year

    Each DMC produces approximately $200,000 in annual revenue.
    Revenue scales linearly with DMC recruitment. No platform capacity constraint.

Cookie Use
We use cookies to ensure a smooth browsing experience. By continuing we assume you accept the use of cookies.
Learn More